Shared balance and card limits: how to organise team spend.

How to separate funding, card limits and buyer responsibilities in a media buying team.

A balance is not a spending limit

The shared balance is the money available to the team. A card limit controls how much a particular card can spend. Funding the balance and setting limits are separate actions: a larger balance does not mean every buyer should receive a larger limit.

Assign a card to a clear purpose

Create separate cards for buyers or advertising accounts. Use a consistent naming convention, such as buyer, platform and account. This makes it easier to identify a transaction during a review.

Set limits around the working budget

Start with the daily budget agreed for each buyer. In KARDS, daily card limits can be updated from the workspace. Review limits when campaign budgets change instead of treating the initial setting as permanent.

Check transactions alongside the ad account

Card transactions show payment activity; an ad platform reports campaign activity. Review both when reconciling spend. Do not treat the card limit as a replacement for the budget settings in the advertising account.

Keep funding fees separate

KARDS funding commission starts from 2.5% and depends on rolling 30-day funding volume. Card issuance, transaction fees and the monthly subscription are listed as zero. Include the funding commission when planning the amount to add to the balance.

A short operating routine

Assign a responsible buyer to each card, agree a daily budget, check transactions and review limits after budget changes. One shared balance is useful when responsibilities and limits remain explicit.